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Speakers & Entertainment Bureau
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Charles Schewe, PhD |
| Leading Authority on the Maturing Market |
Dr. Charles Schewe is a leading authority on the maturing market and its profound effects on the American marketplace. A professor of marketing, author, and consultant to numerous Fortune 100 companies targeting older consumers, Schewe merges the concepts of successful marketing with knowledge of aging. Dr. Schewe engagingly focuses on the not so obvious results of scientific research to bring breakthrough approaches for improved age targeted marketing. Dr. Schewe speaks internationally to executive groups.
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| TOPICS |
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PROGRAMS |
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BOOKS |
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Aging |
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Generational Diversity |
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Communication Skills |
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Marketing |
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| Marketing to Age Segments...Coming of Age, That Is!
Targeting Baby Boomers' Values
Communicating Effectively with Today's Twenty-Somethings
Winning the Hearts and Wallets of Different Age Group
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